Connect with your audience with expert content strategy

Pushy sales messaging won’t cut it in today’s competitive markets.

 

Your content should build trust and capture the attention of your target buyers.

That’s my mission: to create compelling, relevant content that resonates with the right audience for your business.

 
We are all storytellers.

Hi there! I’m Camille.

I love a good story—and I find that the most powerful stories weave in hard-hitting data with authentic voices. That’s why in my writing, I look for opportunities to integrate original research and stories from real people to humanize the data.

With a background in journalism, I craft meaningful and compelling narratives, keep a big-picture mindset while paying attention to details, and have genuine curiosity about new topics. I enjoy experimenting with outside-the-box strategies, like influencer marketing, customer collaborations, and guest blogging.

I specialize in integrated full-funnel content strategy and execution, including cross-functional content planning, content journey mapping, buyer research, copywriting and editing, SEO, social media, content audits and gap analysis, CMS publishing, and metrics tracking.

While my experience is primarily in B2B Enterprise technology, I have a special interest in exploring future opportunities in the sustainability space, including green tech, environmental nonprofits, and outdoor goods or nature-inspired consumer companies.

 
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Examples of my work

Working in the technology space, I’ve honed my ability to distill complex ideas into content that’s simple, engaging, and relevant to your audience. Take a look at some of the projects I’ve worked on to get a peek into my process and the strategy behind my content.

 
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What I’ve been up to

As Senior Editor at Slack (acquired by Salesforce), I manage content workflows from strategic planning to project management, review cycles, publication, and distribution. In previous roles, I drove full-funnel content campaigns for our enterprise business solutions as Sr. Content Strategist at Momentive (formerly SurveyMonkey) and led marketing communications for IBM Aspera.

I graduated from University of Oregon with a degree in Journalism and minors in French and Business Administration. I’m currently based in San Francisco, CA.

There’s a lot of content out there. How will your company set its apart?

 

Let’s work together.

Have an opportunity you think I’d be perfect for? I’m open to full-time and freelance opportunities. Let’s talk!